Midwinter Financial Services has appointed Esther Moseley, previously of Decimal, to the position of senior business development manager - enterprise.
Moseley's new role will be centred toward engaging with Midwinter's digital clients, as the software firm moves closer to the release of its Digital Advice Framework.
Commenting on Mosley's appointment, managing director Julian Plummer said: "One thing that has been become increasingly evident is that Licensees are reaching out some for guidance in how to implement digital advice into their business models, and having someone like Esther on board is helping us have those conversations."
Midwinter has also added two other members to its Digital Advice team - project management and business analyst, Barry Rome and senior software developer, Sam Khanjar.